
dept. of transportation: hazardous matt
Meet the least-known but most-loved government mascot: Hazardous Matt. We created H. Matt to help DoT make their “Check the Box” campaign message stick. This is an older project but my wife really wanted me to put it in my book.
Hazardous Matt made his late night show debut with former Secretary of Transportation Pete Buttigieg.
CD: Jeff Walter | Designer: Jesse Kirsch | Video Editor & Voice of H. Matt: Mike Brophy | Sr. Copywriter: Justin McCarthy | Copywriter: Maddie Ecker